Web3 Community Specialist

Building communities that hold & grow.

5+ years helping crypto projects turn strangers into loyal communities. From DeFi protocols and exchanges to NFT ecosystems — I've been in the trenches of Web3 marketing since before it was mainstream.

Ally
Community Manager & Web3 Marketer
✈️
🎓
Istanbul University, 2018
⏱️
5+ years in Web3 marketing
Languages
🇹🇷 Turkish — Native 🇬🇧 English — Proficient 🇪🇸 Spanish — Beginner
5+
Years in Web3
10++
Major projects managed
4
Simultaneous projects (peak)
100%
Remote & global
Services built for
live crypto projects

From day-to-day community management to full go-to-market strategy. I bring 5 years of real Web3 experience to every project.

🏘️
Community Management
Daily management of Discord, Telegram, and Twitter communities. Moderation frameworks, engagement loops, and ambassador programs that keep communities alive between launches.
📣
Social Media Strategy
Content calendars, X/Twitter threads, announcement copy, and community campaigns that drive organic reach and build genuine follower trust.
🚀
Launch Campaign Support
Pre-launch hype building, countdown strategies, TGE communications, and post-launch retention, coordinated across all channels for maximum impact.
📊
Marketing Strategy
Market trend analysis, audience research, and go-to-market communication plans aligned with your project's business priorities and growth stage.
✍️
Content & Copywriting
Blog posts, newsletters, email campaigns, and announcement copy that explain complex Web3 concepts in language your community actually understands.
🤝
Stakeholder Collaboration
Experienced at bridging teams / founders, developers, and community leads to align messaging across all marketing touchpoints.
5 years across the
biggest names in crypto

A track record spanning DeFi, exchanges, lending protocols, and NFT ecosystems, always at the community front line.

Feb 2021 — Present
HUMAN Protocol
Community Leader
Leading community strategy and engagement for HUMAN Protocol -- a decentralized work layer built on blockchain. Responsible for growing and maintaining an active global community across Telegram and Discord.
Currently Active
2022 — Nov 2023
xHashtag
Community Manager
Community management and social media growth for xHashtag's Web3 social and NFT ecosystem. Managed day-to-day engagement across platforms and coordinated community-driven campaigns.
Feb 2022 — Jan 2023
Impossible Finance
Community Manager
Supported community and marketing operations at Impossible Finance — a multi-chain incubator and IDO launchpad. Managed project launch communications and holder engagement across Discord and Telegram.
Jul 2021 — Oct 2022
FTX TR
Community Manager
Community and social media management for FTX's Turkish market — one of the world's largest crypto exchanges at the time. Engaged Turkish-speaking traders, managed local announcements, and provided multilingual community support.
Jun 2020 — Mar 2022
Swipe
Community Manager
Managed community growth and engagement for Swipe — a crypto Visa card and payments platform acquired by Binance. Coordinated product update communications and community programs during rapid growth phase.
Jun 2020 — Jan 2022
Kava Labs
Community Manager
Community strategy and management for Kava — a leading cross-chain DeFi lending and borrowing protocol. Engaged both retail and DeFi-native audiences across multiple channels during the protocol's major growth period.
Oct 2020 — Nov 2021
ZeroSwap
Community Manager
Built and managed community presence for ZeroSwap — a zero-fee DEX aggregator. Supported token launch communications and community growth campaigns during the project's initial growth phase.
Brands I've worked with

From Binance-backed projects to leading DeFi protocols — a consistent track record across the space.

Past & Current Clients
HUMAN Protocol
Impossible Finance
FTX TR
Swipe × Binance
Kava Labs
ZeroSwap
xHashtag
Words from the teams
I've worked with
"
Ally brought real energy to our community. He understood the HUMAN Protocol mission deeply and communicated it to our global audience in a way that felt authentic, not corporate.
HP
Team Lead
HUMAN Protocol
"
Managing community during a live IDO launchpad is chaotic. Ally handled it with professionalism. He kept our Telegram and Discord calm, informed, and engaged through multiple launches.
IF
Marketing Team
Impossible Finance
"
His ability to manage a multilingual community, bridging Turkish and English-speaking users — was invaluable for our regional growth. Responsive, strategic, and always on top of trends.
FX
Regional Team
FTX TR
Got a project?
Let's talk.

I work with a select number of projects at a time to make sure every community I manage gets the attention it deserves. If you're looking for a serious, experienced Web3 community professional — reach out.